Creative Brief Generator

A fast way to turn an offer + audience into testable angles and hooks.

Input the essentials

Generated Brief

Positioning

A 10-minute onboarding sprint that helps busy B2B founders ship their first Meta ads without hiring an agency.

Primary audience

Seed-stage SaaS founders who are spending on paid social but lack repeatable creative systems.

Problem to solve

They need a clear testing plan and proof-backed angles before spending more on creative production.

Proof cues

12 campaign audits, 3x increase in hook testing velocity, and 18% lower CPL across pilot accounts.

Constraints

Keep claims conservative, highlight outcomes within 30 days, and prioritize short-form video.

Channels

Meta Reels, LinkedIn paid social, landing page hero.

Testable angles

  • "Proof-first ads beat prettier ads every time."
  • "Stop guessing hooks — steal the 5-angle testing template."
  • "Launch a founder-led UGC sprint in one afternoon."

How to use this

  1. Fill the form with your current offer and audience.
  2. Refine the example brief to match your brand voice.
  3. Turn each testable angle into a hook, headline, or ad concept.